For local businesses, first impressions and good reviews are very critical. In fact, it has been reported that negative search results by potential customers can be detrimental to your business. According to TurnTo’s latest research, 99% of consumers consider user-generated content and online reviews prior to making any purchase decisions. For local businesses, specifically, itContinueContinue reading “Reviews and Reputation Management for Local Businesses”
Tag Archives: Social Media
Facebook Business Suite: Streamline Your Facebook and Instagram Management
In September 2020, Facebook launched its newest management platform that was designed to help businesses streamline their digital marketing activities and manage their pages or profiles across Facebook, Instagram and Messenger through a more efficient, easier and faster system. Known as the Facebook Business Suite, this interface incorporates your Facebook pages with Instagram business accountContinueContinue reading “Facebook Business Suite: Streamline Your Facebook and Instagram Management”
Pros And Cons Of A Giveaway Contest For Your Business
Consumers are suckers for freebies and social media contests. That is a well-known fact. Getting something for free, regardless of its value, triggers feelings of elation, satisfaction and pride in everyone. For this reason, a giveaway contest has been utilized as an effective marketing strategy to enhance online visibility, engage with target audiences and consequently,ContinueContinue reading “Pros And Cons Of A Giveaway Contest For Your Business”
Pinterest Story Pins, now Idea Pins, for Business: A Beginner’s Guide
In September 2020, Pinterest introduced Story Pins in beta as the latest way to create and share vibrant, inspirational and visual content. This feature allows content-creators to tell stories with multiple pages of images, videos, voice overs, and texts among others that may ignite interests of the target audience. For businesses and brands, Story PinsContinueContinue reading “Pinterest Story Pins, now Idea Pins, for Business: A Beginner’s Guide”
Instagram vs. TikTok: Which is the better social media platform for your business?
In today’s digital world, social media has become an integral part of our everyday lives. In fact, according to Statista (2020), approximately 3.8 billion internet users are on social media every month. Harnessing the power of social media is therefore a must for many businesses. These platforms allow entrepreneurs to establish their brand, boost brandContinueContinue reading “Instagram vs. TikTok: Which is the better social media platform for your business?”
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