How To Get Started With Local Listings and Citations

If you're a business owner with a physical address for your business, you need to be on top of your local listings and citations. Why? Because these are two of the most important ranking factors for local SEO. In other words, if you want to rank well in search engines for local searches, you needContinue reading "How To Get Started With Local Listings and Citations"

7 Tips In Managing Social Media For Small Business

Using social media for small business, especially local service-based businesses, is a good strategy for not only generating lots of leads but also allowing businesses to reach out to their audience. Brands get to enjoy a good deal of online exposure, and with this, more web traffic is acquired. But how do you use socialContinue reading "7 Tips In Managing Social Media For Small Business"

Bye BERT, hello MUM!

It's official: Google MUM is the new standard for search algorithm models!  If we go back a few years, the search landscape was very different. Google was the undisputed leader in search, and its algorithms were a great mystery. This all changed with the introduction of RankBrain. RankBrain is an artificial intelligence (AI) system thatContinue reading "Bye BERT, hello MUM!"

Beginner’s Guide to Chiropractor Facebook Ads

Chiropractor Facebook ads help increase your engagement and boost your brand identity, especially if you are new in the chiropractor business. But why use Facebook ads? Facebook advertisements provide an excellent opportunity for chiropractors to attract more customers and increase sales. The goal of using Facebook ads is to generate leads. Lead generation allows companiesContinue reading "Beginner’s Guide to Chiropractor Facebook Ads"

Google Business Profile: What You Need To Know

When looking to start a business, the most important factor that must be considered is how your future customers will reach you - now, through Google Business Profile, you control just how your business shows up on Google Search, Google Maps, and Google Shopping. Formerly titled Google My Business or GMB in short, this featureContinue reading "Google Business Profile: What You Need To Know"