Managing your GBP listing effectively is essential to maintaining a successful business. A GBP listing is a great way to get your business in front of potential customers. Google offers a free listing service to businesses of all sizes. A GBP listing allows businesses to create a detailed Google profile, which will help customers findContinueContinue reading “GBP Listing Management”
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Google Shopping Graph for E-commerce
The biggest and most popular search engine, Google, is adapting to online shopping using Google Shopping Graph. With the world slowly transitioning to online transactions, e-commerce is also beginning to be a trend for shoppers. So, if you are one of the stores that work extra hard to make your brand known, joining your start-upContinueContinue reading “Google Shopping Graph for E-commerce”
E.A.T. – Google’s New Search Metric
This 2021, search engines like Google and Bing have decided to do us one better. They have improved a user’s internet experience by adding a new search metric. Known as E.A.T. (Expertise – Authority –Trustworthiness), this page ranking scheme prioritizes and reorders entries on the bases of the mentioned criteria. This way, a user hasContinueContinue reading “E.A.T. – Google’s New Search Metric”
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