Citations, in the context of local search marketing, refer to any mention of a location-based business, particularly data points such as its official business name, address, phone number (known collectively as NAP), on the web. These citations, which may occur on web platforms, local business directories and social media networks, will enable potential customers toContinueContinue reading “Understanding Local Citations”
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How To Optimize Google My Business Profile: 5 Key Points To Remember
Google My Business (GMB) – now Google Business Profile or GBP – is a free, multi-featured powerful business tool that you can take advantage of to manage your digital presence and connect with your potential clientele. Boost the visibility of your business online and improve your rankings in Google searches simply by optimizing your businessContinueContinue reading “How To Optimize Google My Business Profile: 5 Key Points To Remember”
Claiming Your Google My Business Listing: 5 Easy Steps To Verification
Claiming your Google My Business (GMB) listing is one of the preliminary steps in establishing an effective local marketing strategy, and an incredibly powerful way to build online credibility. Verifying your business with Google gives you an opportunity to feature the best of your brand, properly optimize your Business Profile, and manage how your businessContinueContinue reading “Claiming Your Google My Business Listing: 5 Easy Steps To Verification”
What is Google My Business?
Are you running a startup business that wants to make a powerful first impression and gain visibility in the digital landscape? Or an established company that needs to increase online presence? Get started with Google my Business (GMB). Previously known as Google Local and Google Places, GMB is a handy online tool that powers GoogleContinueContinue reading “What is Google My Business?”
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