You’ve heard of local SEO directories, but how can you make the most of it in the healthcare industry? Fortunately, one of the most competitive businesses online is healthcare, and there are many free tools at your disposal to help your company stand out from the crowd.
One approach to achieve this is to confirm that your website has been properly optimized for search engines. That isn’t always as easy as it sounds; SEO is all about local search: local directories and citations. If you want to rank for local searches, it’s critical to position yourself in front of the right search engine spiders.
But not all local SEO directories are created equal — some are better at helping you rank for nearby businesses than others. To help you sort through the confusing world of local SEO, we have done a lot of research and come up with a list of the top ten most useful local SEO directories.
Google Business Profile
Google Business Profile (GBP) is a free online platform that enables businesses to manage their online presence across Google Search, Google Maps, and Google+. The platform lets companies maintain their Google listings and makes it simple for customers to learn about them, discover driving instructions to the store, contact the company, and find hours of operation.
Healthgrades is a trusted online resource that helps consumers find medical professionals, including doctors, dentists, and hospitals across the country. It can also help you promote your business, as it is one of the top websites that people visit when they need medical help.
Yelp is a popular local directory where people can find and review businesses. From a business perspective, Yelp is a great way to increase your visibility and get more foot traffic. It is especially beneficial for healthcare providers because it allows patients to share their experiences with others who may be looking for similar treatment options in their area. When it comes to finding a new doctor or dentist, many people will turn to review sites like Yelp before making any decisions about where to go next.
Superpages is a local directory that allows you to create your listing for free. The site has over 100,000 listings for businesses in the healthcare industry. Additionally, it enables you to make a business page that links to your website and social network accounts.
DexKnows Local Directory
DexKnows Local offers a wide range of services to help businesses gain visibility online and drive sales. It has earned the customers’ trust over the years by providing them with accurate information about local businesses in their area.
Citysearch allows users to add their reviews of local businesses, so it can be a valuable tool for finding out what others think of a business before you try it yourself. The site also has an advanced search feature that allows you to narrow down your search results based on different criteria such as price range and service area (within a specified distance).
Manta is an online business directory that is free to create a listing and use to find local businesses. Manta has a portal for every industry, so if you’re in healthcare, you can search for other companies in that industry and find out what they’re doing. You can also do this with competitors.
Merchant Circle is a local business directory that can help you get found online, whether you’re a small business or a large corporation. It’s also a great place to find new customers and grow your business.
Yahoo Local is one of the most popular local search engines because it offers many features to help users find the best local business for their needs. For example, you can use its search engine to look up businesses such as dentists or chiropractors in your area. Once you find a good match, you can see if they are open on certain days of the week or if they have any reviews from other customers that could help you decide if it’s worth contacting them for help with your problem.
The granddaddy of all local SEO directories, but it’s not just a traditional print directory anymore. The company has an extensive website that allows users to search by category and location, as well as review products and rate their experience with individual businesses.
The Bottom Line
The local SEO directories are vital sources of citations. Moreover, creating a presence via local SEO directories is an inexpensive path to drive potential traffic to your site. Given how quickly and dramatically the digital landscape is changing, a free service today may not be free tomorrow, so taking advantage of any free opportunity is worthwhile. Also, in this age of information overload, you must provide as much content as possible so that people searching for you can find you quickly.