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Content Calendar Series Part 3: A Useful Guide to Post Types

Now, in the third part of our content calendar we will be talking about post types. Since we’ve covered brand boards and Facebook Creator Studio, it’s time take into consideration another important aspect of a content calendar. In this digital era, high quality post or content types are of immense significance to business marketing andContinueContinue reading “Content Calendar Series Part 3: A Useful Guide to Post Types”

Content Calendar Series Part 2: What is Facebook Creator Studio?

Build and manage your Facebook and Instagram marketing and advertising initiatives more effectively and efficiently with Creator Studio. In the first part of this series, we talked about your brand board. Once you have determined your brand identity, we can now move into the next step: creating your content calendar. Let’s get to know CreatorContinueContinue reading “Content Calendar Series Part 2: What is Facebook Creator Studio?”

Content Calendar Series Part 1: What is a Brand Board?

First in our content calendar series is all about the brand board. A brand board showcases all tangible elements that encapsulate a brand’s overall style in one well-planned, brief dossier. It encompasses logo and its variations, typography scheme, color palette, tagline, design system, imagery, and graphic elements. This document therefore brings together and highlights allContinueContinue reading “Content Calendar Series Part 1: What is a Brand Board?”

What is Google My Business?

Are you running a startup business that wants to make a powerful first impression and gain visibility in the digital landscape? Or an established company that needs to increase online presence? Get started with Google my Business (GMB). Previously known as Google Local and Google Places, GMB is a handy online tool that powers GoogleContinueContinue reading “What is Google My Business?”

Social Media for e-Commerce

Recent data from Statista revealed that as of October 2020, more than 59 percent of the world’s population or 4.66 billion people are now active internet users. Approximately 4.14 billion internet users rely heavily on social media platforms for communication, social interactions, entertainment, access to news and current events, and business marketing and advertising. ContinueContinue reading “Social Media for e-Commerce”